‘Uptime’ is the number of hours your website is functional and available to users. This is an important factor while considering a hosting provider since an unavailable website can have a negative impact on your business and brand image. A site that has regular downtimes can experience a lower SEO rank with major search engines too. It is expressed as a simple percentage of the number of hours that the system is available during a given period of time.
Most Cloud hosting providers offer up to 99.99% uptime to websites. There are three major factors that enable them to offer this facility as listed below:
Architecture of Cloud
By the virtue of its design, a cloud hosting service deploys servers from geographically different locations. This has a multi-pronged benefit for the uptime of your site. On one hand, it ensures that any power outages or natural disasters at the location of one web server do not imply downtime of your website.
And on the other the central algorithm connects users with the most proximal server, cutting the time for a request to reach the server and for the response to reach back. This helps in delivering faster results – a boon in areas where the internet connectivity is a little slow.
Most Cloud Hosting Services are mirrored across multiple devices and cabinets to ensure a seamless transition in case of any hardware issues. Data is recovered almost instantly from secondary servers if the main server crashes resulting in a negligible downtime. This helps cloud hosting providers to offer maximum uptime to websites.
Traditionally, data was connected to servers either using a point-to-point configuration or a cross-coupled one. In such cases, data would become unavailable to users during maintenance or any unscheduled downtime. With the failover mechanism, cloud providers ensure that multiple connection paths with redundant components are used to ensure that a connection with the data is available even in case of a failure of one or multiple components.
In simple words, a failover mechanism ensures that normal functions are maintained even if there are some unplanned interruptions in the hardware. This adds to the uptime assurance offered by cloud hosting.
In today’s competitive world, there is no excuse for the website being unavailable to users. Remember, you are not competing as much against your competitors as you are against the back button of the browser. People are exploring options more than ever before and a down or a slow website is a definite no-no.
Ensuring a 99.99% uptime has become the minimum benchmark for service delivery today. A good cloud hosting provider ensures that your website remains available to users almost every time they try to visit. Apart from the factors mentioned above, most providers have a team of specialists who ensure that there are no obstacles between you and the users as far as site availability is concerned.