3 Digital Marketing Trends In 2019 You Can No Longer Ignore

Digital marketing trends are something that all companies need to be aware of.  You must find a way to reach people through digital devices, and you should have a look at all three items below that could literally change the course of your business.  You need to remember that you can deploy these techniques at any time, and they can be

  1. AI

Using an AI program like that suggested by https://www.digitalhitmen.com.au/top-9-marketing-trends-of-2019/ helps you give people customer care that you are not in control of.  You could have an AI written up that will tell people what they need to know, and the AI will allow people to have the best possible chance of getting the best information.  Your staff has to scramble when they are giving customer service, but you can give your customers a better experience if you have an AI waiting to answer most of their questions in seconds.

Digital Marketing Trends

  1. Voice Search

Voice search is a very big part of the new digital marketing world.  Remember that there are commercials on every day talking about all the different voice search methods that people can use.  Yes, it is true that a lot of them use an AI, but the idea is that people can speak their search and get an instant result.  You are not forcing your customers to find you through traditional means, and you must tag yourself so that you will end up in voice searches.  The marketer that you work with will give you the chance to fill up your ad program with ads that will appear in voice searches.  You might also want to use your ad program to release full ads for voice modules like the products that are sold by Amazon and Google.  You need to be sure that you have spread out your marketing as much as you can.

  1. Authenticity

Authenticity in your marketing is more important than ever.  People get turned off when they think that you are lying to them, and they will reply to you on social media calling you out for any lies you might tell.  It makes much more sense for you to be honest, paint yourself as an expert, and tell the truth about what your company can do.  You should ask for help with writing if you are not sure how to do it, and you also need to remember that you can have someone edit the things you have already written if you would like them to write in a particular style.

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The best thing that you can do is get familiar with all the different options that you have when you are ready to market yourself digitally.  There are many people who will want to use the marketing options above as a beginning, but you could completely change your marketing plan using this process.  Each step is simple, and you can transition to a new way of marketing that uses AI, voice searches, and authentic writing.